Generation Z

Nearly 100% of Consumers Globally Engage Digitally Monthly
Nearly 100% of Consumers Globally Engage Digitally Monthly
May 08, 2025  |  Consumer Insights

Digital activity is becoming nearly ubiquitous across the globe, though the intensity and nature of engagement reveal significant disparities linked to demographics, geography and infrastructure,...

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Instacart Introduces Alcohol-Focused Fizz App to Tap Gen Z Market
Instacart Introduces Alcohol-Focused Fizz App to Tap Gen Z Market
May 06, 2025  |  Retail

Instacart is reportedly rolling out an app targeting Generation Z consumers, centered around group orders of drinks and party snacks. This app, Fizz, lets multiple...

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Amex Projects Resilient Consumer Demand, Anchored by Gen Z and Millennial Growth
Amex Projects Resilient Consumer Demand, Anchored by Gen Z and Millennial Growth
April 17, 2025  |  Earnings

If the general attitude of global business is based on economic uncertainty, American Express (Amex) never got that email. The company is greeting the balance...

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InvestiFi President: Credit Unions Must Offer Digital Investing to Retain Gen Z
InvestiFi President: Credit Unions Must Offer Digital Investing to Retain Gen Z
April 15, 2025  |  Credit Unions

Banks, especially small banks such as credit unions and community banks, risk losing account holders to investing platforms. The checking and savings accounts housed in...

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Gen Z Shoppers Turn to Credit Card Installments to Fuel Impulse Buys
Gen Z Shoppers Turn to Credit Card Installments to Fuel Impulse Buys
April 10, 2025  |  Payment Methods

Credit cards remain among the most popular vehicles for payments — for both planned and unplanned expenses — and for many consumers, stretching out payments...

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UK Consumers Trail Merchants in Digital Wallet Know-How
UK Consumers Trail Merchants in Digital Wallet Know-How
April 09, 2025  |  Payment Methods

Trust and familiarity are central to the payments experience. At the end of the day, consumers won’t pay with methods they don’t know much about...

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From Fraud Fears to Gen Z CFOs, 5 Trends Driving B2B’s Digital Shift
From Fraud Fears to Gen Z CFOs, 5 Trends Driving B2B’s Digital Shift
April 04, 2025  |  B2B Payments

Digitizing B2B payments is typically a one-way street. Businesses don’t typically revert to paper payments after embracing technological advancement. But that doesn’t mean some firms don’t...

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Gen Z Accounts for Largest Increase in Paycheck-to-Paycheck Consumers
Gen Z Accounts for Largest Increase in Paycheck-to-Paycheck Consumers
March 14, 2025  |  Consumer Insights

Generation Z saw the sharpest increase in the number of people living paycheck to paycheck over the past two years. The share of Gen Z...

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B2B Payments Are Being Remade in Gen Z’s Image
B2B Payments Are Being Remade in Gen Z’s Image
March 10, 2025  |  B2B Payments

Here’s a wake-up call for B2B firms: Generation Z decision makers rising through the business ranks want their B2B purchasing decisions and experiences to be...

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